Privacy Policy

We collect personal data when you create an account, use our services, contact us or interact with our website. We aim to collect only the information needed to provide our services, protect your account, meet our legal responsibilities and operate the site securely.

• Account details: your name, date of birth, contact details, login information, account preferences and information you provide when setting up or updating your account.
• Identity information: identity documents, proof of address, information about your age and other details needed to verify that you are the account holder and meet our legal obligations.
• Transaction information: deposits, withdrawals, payments, bets, gaming activity, bonuses, account balances and communications about transactions made through your account.
• Device and usage data: your IP address, browser type, device details, operating system, login activity, pages visited, actions taken on the site and information about how you use our services.

We may also keep records of messages sent to our support team, live chat conversations, account settings, responsible gambling choices and information you provide when you ask us to help with your account. Some information is collected automatically through cookies and similar technologies, as explained below.

We use your personal data for clear and legitimate purposes connected with your account and our services. We do not use it for purposes that are incompatible with the reasons explained in this policy.

• To create, operate and maintain your account, provide customer support and process your instructions.
• To verify your age, identity and account information before and during your use of our services.
• To process deposits, withdrawals and other account transactions, and to keep accurate financial records.
• To identify and prevent fraud, money laundering, account misuse, payment abuse and other unlawful activity.
• To meet legal, regulatory, tax, reporting and record-keeping duties that apply to our services.
• To protect the security, availability and proper operation of our website, systems and accounts.
• To understand how the site is used, fix technical problems and improve the way our services work.
• To send you offers, updates or other marketing communications where you have opted in to receive them.

You can change your marketing preferences or withdraw marketing consent at any time. Withdrawing consent does not affect the lawfulness of any use that took place before you withdrew it, and it does not stop us sending essential service or account messages.

UK GDPR requires us to have a lawful basis for using personal data. The basis depends on what we are doing and why the information is needed.

• Contract: we need to use certain information to open and manage your account, provide the services you request, process transactions and respond to account instructions.
• Legal obligation: we use information where the law requires us to verify customers, prevent financial crime, keep records, report information or cooperate with lawful requests.
• Legitimate interests: we may use information where it is reasonably necessary to run, secure and improve our services, prevent misuse, answer enquiries and protect our rights. We consider your interests and rights before relying on this basis.
• Consent: we rely on your consent for activities such as certain marketing communications or optional cookies where consent is required. You may withdraw consent at any time.

Where we ask for information that is needed for a legal or contractual purpose, you may not be able to open or continue using your account if you do not provide it. We will explain the position where this applies.

We share personal data only where there is a proper reason to do so, such as providing a service, protecting customers and our business, or meeting a legal duty. Access is limited to information that is relevant to the recipient's role.

• Payment providers: information needed to authorise, process, confirm and investigate deposits, withdrawals and other payments.
• Identity-verification and fraud-prevention partners: information needed to confirm your identity, check account activity and detect suspected fraud, money laundering or other prohibited conduct.
• Service providers: trusted suppliers that support our website, technology, communications, customer support, security and record keeping under appropriate contractual controls.
• Regulators and public authorities: information where disclosure is required or permitted by law, or where it is necessary to respond to a lawful request or protect against serious harm.

We do not sell your personal data. Where another organisation handles information on our behalf, we require it to protect the data, use it only for agreed purposes and follow applicable data protection requirements.

We keep personal data for as long as your account is open and for the period required afterwards by applicable law. The length of time depends on the type of information, the reason it was collected and any legal, regulatory, accounting or dispute-handling requirement that applies.

When information is no longer needed, we securely delete it or make it anonymous so that it can no longer be linked to you. We may retain limited information for longer where it is needed to establish, exercise or defend legal rights, prevent fraud or comply with a continuing legal duty.

We use technical and organisational measures intended to protect your data from unauthorised access, loss, alteration or disclosure. No online service can be guaranteed completely secure, so you should keep your login information confidential and contact us promptly if you believe your account has been misused.

Depending on the circumstances, UK data protection law gives you rights over your personal data. These rights are subject to some exceptions, including where we must keep information to meet a legal duty or protect the security and integrity of our services.

• Access: ask for a copy of the personal data we hold about you and information about how we use it.
• Correction: ask us to correct information that is inaccurate or incomplete.
• Erasure: ask us to delete personal data where there is no valid reason for us to continue using it.
• Objection: object to certain uses, including use based on legitimate interests and direct marketing.
• Restriction: ask us to limit how we use your information in certain circumstances.
• Data portability: ask for certain information you have provided to us in a structured, commonly used and machine-readable format where this right applies.

To use a privacy right, write to support@vaycasino.co.uk. You can also contact us through the live chat on the site for general assistance. We may need to confirm your identity before acting on a request, and we will normally respond within the period required by law. If you are unhappy with how we use your data or handle a request, you can complain to the Information Commissioner's Office.

We use cookies and similar technologies to keep the site working, remember preferences, support account security, understand usage and, where permitted, measure communications. Some cookies are necessary, while others depend on your choices. Our Cookie Policy explains the types of cookies we use, why we use them and how you can manage your preferences.

This policy may be updated when our services, legal duties or data practices change. The latest version will apply from the date it is made available on the site. If you have a question about this policy or how we handle your personal data, contact us at support@vaycasino.co.uk or through the live chat.